Archive for the ‘Product Roadmapping’ Category

Product Management: The Time is Now

Friday, July 26th, 2013

ProjectManagementFestival

We talk a lot in the lean/agile community about the crucial importance of the “product owner”—the Scrum term for the person who has ultimate responsibility for the product. Indeed, this person is the champion of the product—and that’s why I prefer the role name “product champion.” You need this person for any type of product (software, system, service, or a combination) and for any context of usage (whether your product is sold commercially or is used for internal IT). Continue reading